Retire Your Way Dream it, plan it, live it.

Our Team

At Xponify Financial, we believe you deserve to live the retirement of your dreams. That’s why we’ve dedicated our lives to helping clients design and implement successful financial strategies to reach their goals. If you’re looking for a team to guide you at every step on your retirement journey, we’re here to help.

Wheeler Pulliam, PhD, CFP^®, MBA, MHR Financial Advisor

Wheeler Pulliam is the Managing Partner of Xponify Financial, with over 25 years of experience helping successful individuals transition from business ownership or high-earning careers into financially confident retirements. A U.S. Army veteran turned financial strategist, Wheeler specializes in tax-efficient retirement income, wealth protection, and exit planning tailored to business owners and professionals aged 54 to 73.

Holding a PhD, Certified Financial Planner™ (CFP®) designation, and dual master’s degrees (MBA and MHR), Wheeler combines academic insight with real-world financial solutions. He also maintains Series 7, 63, and Life & Health licenses. Driven by personal experiences with financial uncertainty early in life, Wheeler brings empathy and clarity to every conversation. He works closely with clients to simplify complex choices—whether it’s creating lifetime income, reducing taxes in retirement, or building a legacy that lasts. Known for his direct, no-fluff approach and practical mindset, Wheeler helps clients cut through complexity and make confident decisions about what’s next.

Outside of his practice, Wheeler is a proud single father to twin daughters, active in veterans’ organizations, his church, and the local school community. He lives in Hickory Creek, TX, and enjoys golf, travel, and helping others turn decades of hard work into lasting financial freedom.

COMPLIMENTARY EBOOK: What Financial Challenges Will You Face?

The world of retirement is changing — especially how we fund it. Many find themselves questioning when, or if, they will be able to retire. Our free, 8-page guide will help you get a head start on your retirement planning by showing you:

How an experienced financial professional can address your “what-ifs” about retirement — and then help you figure out how to address them.
How the average person spent $146 a year on health care in 1960 compared to the average cost today.
How to ask the right questions about retirement, including: How do I make my money last?

Download your free retirement guide now and take the first step toward taking control of your financial future.

Guarantees and protections provided by insurance products, including annuities, are backed by the financial strength and claims-paying ability of the issuing insurance carrier. Annuities are not bank or FDIC insured.

Attend Our Upcoming Event

We host an array of events throughout the year designed to help you get to know us — and all we offer — better. We’d love to meet you and help you feel more confident in your journey.